Sam Ayyash, Successful entrepreneur in the hospitality industry in Australia

Successful business leaders fuel the nation’s vibrant business culture with drive and innovations, making the local economy flourish and shine in the global world. They have worked hard at building their empires and are ready to act on ideas and work with new technologies to grow the business. Be it finance industry, tech industry or hospitality industry, successful entrepreneurs are always pushing forward, breaking new grounds in the market.

The Australian hospitality industry has been growing steadily over the past few years with the growth attributed to factors such as increasing ‘foodie’ culture in Australia, the popularity among many individuals to holding a hospitality business, population growth and an increase in consumer demand. Successful entrepreneurs use their high return and income to construct a business, which leaves a positive impact on the Australian economy. In this article, we are going to talk on of the successful entrepreneurs in the hospitality industry in Australia, which has made a major contribution to the growth of the Australian market and economy.

Sam Ayyash is the founder and CEO of one of the top-notch catering equipment supplier in Australia. Since 2005, Sam owns and operates another five businesses in the hospitality industry in Sydney. Sam Ayyash founded Petra Equipment back in 1988, which is now Australia’s largest most established supplier of catering equipment. Being the owner of the top Commercial Kitchen Equipment Contractor in the hospitality business in Australia, Sam Ayyash has made it to the top with his insightful creativity and unparalleled innovational drive. Being the owner and CEO of Petra Equipment, Sam Ayyash manages the financial, legal, sales and marketing, human resources and operations. A day in his work-life goes by effectively leading the ongoing drive, redevelopment of strategies at people, process & system level, and providing specific and detailed reporting to enable transparency of activity and results which provide a basis for strengthening performance and sound commercial management.

What you need to know about Petra Equipment

Established in 1988 by Sam Ayyash, Petra Equipment was founded with a vision to provide ‘Total Customer Satisfaction’ in the hospitality industry. Later in 1990, Petra Group was created, providing restaurant design and fitout services for hospitality business owners who were looking to start or renovate their restaurant or cafe. With his hard work and dedication, Sam Ayyash achieved his goal of making the company Australia’s largest and most established supplier of brand new and used catering equipment. Petra Equipment offers a wide range of commercial kitchen equipment, which includes cooking appliances, food preparation stations, and other equipment required the kitchen. They specialize in designing everything to fit your needs and your kitchen. The company moved into a bigger warehouse in Lansvale in 2002. Spanning over two levels, Petra Equipment now showcases over 7000 new and used equipment for public display. In 2015, Petra Equipment went online by developing their new eCommerce store to serve the hospitality industry across Australia. With the success of Petra Group, Food Truck NSW developed in 2016 to serve people who are looking to start a food truck. Later in 2017, Petra Kitchenware developed from Petra Equipment, focusing on supplying small kitchen items for the hospitality industry. Under Sam Ayyash directives, the company acquired and developed new businesses. Petra Equipment design and manufacture kitchenware and furniture for a wide range of businesses that serve in the hospitality industry like bars, cafes, clubs, hotels, restaurants, pubs and other similar businesses.

Customer Satisfaction

Petra Equipment was established with a vision to provide “Total Customer Satisfaction”. This is Petra Equipment’s motto and something that they strive for every day. They have served thousands of businesses in Australia and build a loyal customer base. The continued growth in their customer base is due to the reputation they’ve built by following this simple philosophy. As long as they strive to be the best, knowing there is always room for new ideas and improvement, they will remain true to their commitment. They guarantee outstanding service to their clients, at competitive prices for both new and used equipment. They are committed to carter your needs at prices you can afford, such as cooking equipment, shop fittings, restaurant supplies, butcher equipment, bakery equipment, cafe equipment and other kitchen machines.

Their Approach

Having top quality people, cost-effective products & services, and the dedication provided to every single customer are the main attributes of their success. They know how hard it is to operate a business profitably and understand how vital it is that you get the quality equipment for your business. You can count on Petra Equipment when it comes to quality at an attractive price, and a long-term relationship to ensure your continued success.

The People and Culture

At Petra Equipment, they value their employees. They hire only the very best and provide an excellent work environment, which encourages them to perform at the highest level. Their employees are rewarded for the quality of work they provide, which is a source of great pride. As a result, they have very low turnover, allowing them to consistently build better equipment and offer a higher level of customer service. The quality of training they provide at Petra Equipment and the initiatives they take are unmatched in the industry. Their professional training programs ensure that everyone in their office performs their job at optimum levels, which is the key to providing top-quality equipment. Their designers, installers, maintenance and service personnel are thoroughly trained and updated with trends.

Why choose Petra Equipment for your business?

Buying cheap restaurant supply is not an easy task. You cannot compromise with the quality to get a product at cheap rates. But the question is, where can you buy the best kitchen equipment at affordable prices.  Well, the answer is right here in this article. Petra Equipment is your one-stop kitchenware shop where you can buy the best kitchen equipment at affordable prices. Not only this but if you are looking for second-hand items for your restaurant or substitutes for brands, you can find it all here at Petra Equipment.

For the ones planning to begin a restaurant or any hotel business with a limited budget, it is vital smartly plan out your equipment buy. Your kitchen equipment takes up a massive part of the start-up capital. Buying new cooking equipment can sometimes involve a big investment. That’s why new business owners usually shop for second-hand catering equipment. Petra Equipment serves you with the quality new and second –hand products. The second-hand catering products, which you buy from Petra Equipment, are completely repaired, cleaned and electrically tested. It is not always necessary to buy second-hand products, but it is always smart to maximize your profit while minimizing the expenditure.

Conclusion

Under Sam Ayyash directives, Petra Equipment has become one of the leading catering and kitchenware suppliers in Australia. And because of their skilled team and growing customer base, Sam Ayyash has become a big name in the list of successful entrepreneurs in the hospitality industry in Australia. If you are, or any of your known, is going to start a business in the hospitality industry in Australia, you know where to shop for the best kitchen equipment and fit-outs for your business. Show your cooking skills and get ready to improve your sales with the support of Petra Equipment.