How Much is a SEO Audit? Which Information Will You Find in a SEO Audit?
Karin Weller
Posted On December 7, 2018
In recent times, Search Engine Optimization has grown tremendously in importance, and into new areas to help companies survive and thrive in the present neck-throat business world.
In today’s hyperconnected Internet space and amidst the soaring competition, SEO is a powerful means to lend your business that much-needed edge over its market rivals. Search Engine Optimization nowadays has developed into a dynamic weapon for consumer businesses to reach a wider target audience, communicate their core message, services, products, and the latest promotions. These are the few compelling reasons why SEO has become an absolute necessity for consumer companies operational online.
Considering taking your online business forward (or improving your sales) with Search Engine Optimization? Then, the first crucial step to take in that direction is to contract a reliable offshore SEO agency to provide you an in-detail website SEO audit.
|
S.NO |
On-page SEO Audit Checklist | Off-page SEO Audit Checklist |
|---|---|---|
| 1 | Title Tags | Backlinks |
| 2 | Meta Descriptions | Social Media Engagement |
| 3 | Alternative text | Local SEO Aspects |
| 4 | Page content | – |
| 5 | Internal links | – |
But, wondering what a Search Engine Optimization audit is and what it does?
An SEO audit is a thorough evaluation of a website that grades its ability to achieve higher rankings on top Search Engines like the Google, Bing, etc. This site analysis examines a website for the common errors hindering its rankings on SERP pages, along with highlighting the measures to the taken to fix them and ultimately boost the website Search Engine visibility. The Audits follow a proper procedure, the boxes to be ticked by zeroing down on the issues to be repaired in the pursuit to boost your web or landing page’s search engine performance. The audit is similar to a report card for your business website’s”Searchability.” Well, your site might be great on the front of the layout and design, but what matters the most is the SEO factors those converge to help your business achieve its sales objective.
What is The Importance of Your Site’s SEO Score?
The SEO score of a website is to find out how your site has been performing over the various parameters of Search Engines. This is done to help you better strategize your SEO actionable plan for the future. The Most Crucial Search Attributes Are:
First of all, the SEO on page audit will compare your site with its market arch rivals. This audit will let you know where your business stands in the competition.
Secondly, determine the changes those needs to be made to increase search engine rankings.
The most important thing is conducting a general overview of your business website and determining its online SEO efficiency.
Find all the possible website weakness, and how to resolve them. And, lastly, the steps to be taken for a secured future.
How Much Is an SEO Audit?
As a matter of universal truth for all professional services, the quality of work is largely affected by the costs. Some companies depend on their years of expertise to conduct website analysis; on the other hand, the majority trusts the advanced tools. But, that doesn’t mean affordable SEO services won’t get the results you aimed for. Ideally, it is best, if you look for a qualified SEO expert, who has been in the market, honing his/her Search Engine Optimization skills for some years.
For a first-time basic website SEO audit, the cost is around $600 to $2,000 (depending upon the quality of work) for a majority of SEO companies across the globe. For a through detailed SEO analysis report, the cost is approx $3,000 to $20,000(this largely depends upon the expertise and the market establishment of the SEO Company). And lastly, the hourly rate is between $125 and $200 per hour as per a Forbes article.
SEO Audit Checklist-
- Find Missing Meta Title and Description Tags
- Locate Indexing Issues, Such as the Webpage With Plag Content Is Indexed or the Non-Indexed Page.
- See for the Spam Links
- Check the Website Bounce Rate
- Determine a Website’s Mobile Friendliness
- Find the Loading Speed of the Website
In the end, it is of paramount importance to search for a trustworthy SEO company who can take up the task to determine how your site has been performing over the World Wide Web. And, lastly, obtain multiple quotes to compare them, and make the final decision.
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